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  • winyy #87 - Weekly innovation newsletter by Yuichiro Yoshinari

winyy #87 - Weekly innovation newsletter by Yuichiro Yoshinari

February 19, 2022

Twitter -> @winyy2020

winyy Issue #87

日本では北京オリンピックが盛り上がっていると思いますが、こちらではNFLスーパーボウルがロサンゼルスで行われました。試合は接戦の末Ramが制しましたが、試合の合間に流されるこの試合のためだけに作られるTV CMも毎年の楽しみです。昨年のメルカリに続き今年は楽天も出稿してましたね。全体的に見ると、今年はGM,BMW,KIAなどのEVと暗号通貨の広告が目立っていたように思います。個人的にはUber Eatsで運ばれてきた日用品を間違って食べてしまうというUber EatsのCMとAlexaに心の中まで読まれてしまうというAmazonのCMがツボでした。

GM　往年の映画オースティン・パワーズを使ったパロディ。EVil is back for goodというのがシャレが効いてます。

BMW　シュワルツネッガーが電気も操る全能の神ゼウス役

Uber Eats　米政府消費材安全委員会が「Do not eat soap.」というツイートをして益々話題に

Alexa　アレクサの心を読まれていたら怖い・・・

前号で一番クリックされた記事は、"Uber and Lyft are finally starting to look like different companies" でした。

今週号も気に入ってもらえたら、メールの末尾の「いいね！」ボタンをお願いします！拡散大歓迎。サインナップはこちら。

winyy Issue #87

In Japan, the Beijing Olympics may be in full swing, but here, the NFL Super Bowl was held. The game was won by Ram after a close game, but the TV commercials made just for this game that are shown in between the games are something people look forward to every year. Overall, this year's ads for EVs from GM, BMW, KIA, etc. and cryptocurrencies seemed to stand out. Personally, I liked the Uber Eats commercial in which a customer accidentally eats the daily necessities delivered by Uber Eats, and the Amazon commercial in which Alexa can read your mind.

The most read news last week was "Uber and Lyft are finally starting to look like different companies."

Please press the 'Like it' button at the end of the email if you like this issue.

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#Innovation

Virgin Galacticが宇宙旅行の一般販売を開始。１席45万ドル。22年中に1000名分の販売を予定（うち600名が予約済）

Space tourism venture Virgin Galactic plans to open ticket sales to the public on February 16th, which will run interested customers $450,000 for a seat on the company’s spaceplane.

NASAの研究から生まれた、空気から肉を作り出すスタートアップAir Protein

Air Protein is transforming carbon emissions into delicious cuts of meat, with the helping hand of bacteria.

DeepMindが核融合炉の制御にAIを適用して予測に成功。非線形問題でブレイクスルー

DeepMind has developed a system that it claims can control nuclear fusion reactors by using a technique called reinforcement learning.

ハンバーガーをひっくり返すロボットがWhite Castleの100店舗に導入へ

The chain is planning to bring Flippy 2 to 100 more locations..

FDAがインスリンポンプを制御するスマホアプリを初認可

Tandem Diabetes Care's iOS and Android app connects to the t:slim X2 insulin pump..

初の民間宇宙ミッションInspiration 4を行なったIsaacmanが次の計画を発表。初の民間での宇宙遊泳を計画

On February 14th, Jared Isaacman announced he purchased three new SpaceX missions and that he’d fly on the first one in a mission called Polaris Dawn, which would include the first commercial spacewalk. We spoke with Isaacman and his crewmate Scott Poteet about how the program came to be.

水素駆動車によるレースExtreme Hが2024年に開催

The sister championship of Extreme E is expected to get underway in 2024..

Walmartと自動運転Cruiseの提携拡大。本年中に8ヶ所に

GM's self-driving car unit Cruise plans to expand the delivery pilot with Walmart in Arizona, with plans to expand to as many as eight Walmart stores in 2022.

Waymoが大手物流会社CH Robinsonと提携

Waymo Via, Waymo’s autonomous trucking and cargo unit, has found another long-term strategic partner to see it through to commercialization.

Fordがスマホアクセサリのようにサードパーティが自由に3Dプリントして製品を作るためのCADファイルを公開

Ford has released files to help you 3D-print accessories for its Maverick pickup truck..

CCS技術は間違った方向に進んでいるとの警告

Controversial carbon capture and storage projects (CCS) are picking up momentum globally, a new report finds. It’s expanding quickly in the power sector, despite a push to deploy it in heavy industry.

新興EVメーカーFiskerの予約が３.1万台に

Fisker is still on track to start production of the Ocean SUV in November, with reservations for its first electric vehicle jumping to 31,000, the company said Wednesday during its fourth-quarter and full-year earnings call.

VoltaがWalgreenと提携。500店舗にEV充電器を設置へ

The stalls are already available at 49 stores, and they'll soon be present at more than 500..

#DesignThinking

デザイン思考は現代の製品開発におけるゴールドスタンダード。SDGs実現にMetaverseとデザイン思考を使うべき

How can we enlist metaverse technologies like AI, computer vision, augmented reality, and spatial computing on these meaningful issues?

デザインは感覚以上のもの。それは成長と長期的なパフォーマンスのためのCEOレベルの優先事項

Thomas Oosthuizen recently posted a LinkedIn commentary on the exceptional customer experience design in Checkers stores.

個人のキャリア開発にデザイン思考

With unemployment hovering around 4% and a hot hiring market, many job seekers struggle to know what they want. But this question cannot be answered by analysis or even deep reflection and introspection; it requires getting into action before you know what you want.

世界経済フォーラムがデザイン思考を使ったワークショップを実施

Dig once strategies can boost digital connectivity and provide people and entire economies with new opportunities - but only if stakeholders collaborate.

#SiliconValley

スーパーボールで流された暗号通貨取引所Coinbaseの広告の効果でインストール数が279％上昇（私も見ていましたがQRコードが画面の中を動くだけという奇妙な広告でした）

Those Super Bowl ad spots paid off for a number of tech companies not just in terms of exposure, but also app installs, a new report indicates.

FacebookのNews FeedがFeedに名称変更

The name of Facebook’s main interface, the News Feed, is getting shorter. The company says it’ll now just be called the Feed, but it says there won’t be any big change to how it works.

GoogleがWorkspaceのインターフェースを刷新予定

Smart Canvas features for Google Docs and Google Sheets the company teased at I/O last year are rolling out. Now, Docs can have a "pageless" format and AI-generated summaries. Sheets can auto-correct broken formulas.

Googleが低所得者のスキルトレーニングと就職支援のために1億ドル拠出

The project is a big bet on scaling up programs that have proved effective in lifting low-income workers into middle-class jobs and careers.

Teslaがオランダのスーパーチャージャー（３３ヶ所）を全てのEVに解放

Tesla said Monday that non-Tesla owners can charge their electric vehicles at all Supercharger stations in the Netherlands. The announcement marks an expansion of a pilot program that kicked off in November 2021 with 10 stations.

Elon MuskとTeslaがSECの執拗な調査は嫌がらせと避難

Elon Musk and Tesla have accused the SEC of conducting a 'harassment campaign' in retaliation for Musk's criticism of the government..

メディアストリーミングでSalesforceとAWSが提携

Running a streaming media service requires a complex combination of technologies that can be difficult for even large companies to manage on their own.

Jobbyが全日空と提携

Joby Aviation is partnering with Japanese airline ANA to bring aerial ridesharing services to Japan. Toyota Motor Corporation will be partnering with the two companies, as well, in order to explore ways to connect the air taxis to ground-based transportation. Joby’s intent to start up operations in Japan comes to light a week after the […]

Jobyが試験飛行中に墜落

The National Transportation Safety Board is investigating the crash of a Joby Aviation experimental aircraft on Wednesday in Jolon, California. The incident involved a prototype that was being remotely piloted during flight testing at Joby’s test base in California, according to regulatory filings. During the early testing phase of aircraft, the Federal Aviation Administration often […]

DocuSignとZoomが提携。Zoom中にDocuSignで署名できるように

Anyone who had to get documents signed early in the pandemic knows how harrowing and dangerous the situation was. Nobody wanted to meet face-to-face, but we still had to conduct business.

#TechnologyAndDigital

高度なデータ分析を行なっている企業の54％が収益増加、44％が競争優位性を獲得

Data analytics has enabled companies to become more agile, adapting to changes in distribution and customer demand more efficiently.

Digital Transformationをより意味のあるものにする７つの方法

Ultimately, it’s not about going digital because it’s the trendy thing to do. It’s all about customers, and meeting them where they are.

プラスチックの使用を減らすためにアルミ容器で提供するスタートアップUni

We’ve been hearing it for 30 years — reduce, re-use, recycle. Most personal care brands barely get caught in the third of those ecological safety nets, but Uni is picking a fight with the industry to change all that. It’s a cursed misfortune that plastic is cheap and abundant — the financial cost of the […]

#HowTheWorldSeesJapan

緩和は大賛成ですが、遅すぎました。

Japan will ease border controls imposed to counter the pandemic, Prime Minister Fumio Kishida said on Thursday, softening measures that have been among the strictest imposed by wealthy nations and have been slammed by business and educators.

A team of experts from the International Atomic Energy Agency has visited the site at Japan’s wrecked Fukushima nuclear plant where more than a million tons of treated radioactive waste water are to be released into the ocean

#USSocietyEconomy

コーラに新しい味登場

The limited-edition version is called Coca-Cola Starlight, and it comes in regular and zero sugar.

北京オリンピックの金メダリスト谷愛凌の米中二重国籍問題

While Chinese Americans think Gu shouldn’t have to pick a side, nationalists in China want to know where her allegiances lie.

Trump政権が剥奪した州独自の環境政策を決められる権利を復帰するべくBiden政権が手続きを開始。環境政策を先導してきたカリフォルニアは歓迎

The developments represent a revival of California’s influence on the nation’s climate and clean air policies, following four years in which President Donald J. Trump waged legal, political, and, a…

カリフォルニア州、公共の室内でのマスク義務を撤廃（但し、シリコンバレーのあるサンタクララ郡は義務を維持）

California’s indoor mask requirement lifts for the vaccinated. Here’s what you need to know about where to wear a mask

#NewsOfTheLastWeek

Uber and Lyft showed sharp differences between their two business models in the fourth-quarter earnings reports, a sign that the two companies may be less similar than they seem.